Friday, 14 January 2011

Breaking Through: Big in 2011

A quick look at a few artists that could be making big moves in 2011.

Drake (Young Money Records)

Not exactly unheard of, especially since his appearance on Rhianna's new track What's My Name but 'Drizzy' will look to dominate in 2011. Hailed as Lil Wayne's protege, Drake offers a similar style of delivery with a fresh perspective. His debut album Thank Me Later was, in my opionion, one of the better albums of the year; full of crisp lyrics and produced by some of the most respected artists in the game - this was an album filled with depth and talent. Young Money Records will be big this year.

J. Cole (Roc-Nation)

Recently signed by Jay-Z, Cole's slightly unconventional flow is refreshing to hear. The best thing about J. Cole is that he produces his own beats; his debut track Who Dat was self-produced - shunning the likes of Jay and Kanye to go at it alone. Cole has shown an impressive ability to be self-sufficient, holding his own behind the boards as well as in the booth - a dual talent not seen since one Mr West emerged on the scene.
In In The Morning Ft. Drake, J raps "god bless the child that can hold his own" and he is definitely practicing what he preaches. I can not wait for his album to drop. 

Jay Electronica (Roc-Nation)

Argued to be the strongest rapper on the label at the moment, this man is slightly unknown in the UK, but not for long. With producers such as Just Blaze fighting his corner, Jay Electronica is making rap critics across the globe sit up and take notice. With so little released at the moment it is hard to imagine Jay Electronica being a household name by the end of 2011 but with tracks such as Exhibit C and Rennaisance Man it's hard to see how any lovers of hip-hop will not be drawn to this man; slick beats and a style reminiscent of a young Nas - truly enjoyable tracks.

Mac Miller (Rostrum Records)

Not an artist I expect to be appearing on the radio stations any time soon but an excellent introduction nevertheless. Miller provides anthems for the stoner generation, offering a style that would best be describe as 'Skater Hip-Hop'; think early Lupe Fiasco or a better Asher Roth. An album release in the near future doesn't look imminent but his mixtape, K.I.D.S provides quality listening in the meantime.

Diggy Simmons (Atlantic Records)

For anyone who thinks that Willow Smith's feats were impressive for her age, try listening to this young man. Son of Rev Run, Diggy has obviously had alot of opportunities that many unsigned artists could only dream about. This however is what makes Diggy special in my eyes; he makes sure that everything that comes out of his mouth has purpose, constantly trying to prove his worth in the hip-hop community. The boy shows incredible lyricism and flow in  a series of freestyle's and shows that for a little man, he is more than capable of making a big noise.


2 comments:

  1. loved the write up on drake cause im expecting bigger things from him this year, working with eminem, lil wayne, rihanna, niki minaj and timbaland amongst others hes definately pulling in the big hitters. about the others im not too sure about, listening to the video you provided i was about dubious, but give it chance it could be a grower! keep up the good work mate it looks promosing from here!!

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  2. Wiz khalifa's surely gotta figure in there...gonna have a mammoth year!

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